News

With the economy shifting, consumers and businesses are becoming more selective with whom they spend their money with. History and even your own experience have shown that price is not the defining measure as to whether people choose you as their provider of choice unless there is nothing else to differentiate the options.

Artificial intelligence is an emerging technology that is transforming the trades and construction industry. One example is ChatGPT, a large language model trained by OpenAI, this is a computer program designed to hold conversations with humans in a natural and engaging way.

The higher the level of trust and certainty, the less the price question/objection comes up. The lower the trust and certainty the higher the level of pricing objections.

If you pay attention to any of the media and economic commentaries at present, you will hear opinions of a downturn or correction in the economy - in particular, in the construction and related trades.

Today, your website is more than just a shopfront for your business. Yes, it is important to ensure that you convey a great perception of your business, as 82% of potential customers will review your online presence prior to making a buying decision.

How many jobs or projects, based on your average job value, do you need in the next 12 months to meet your profit requirements?”

Have you ever had a difficult customer that either refuses to pay, drags a job out so that, eventually it becomes unprofitable or keeps you up at night because of the way they behave and treat you personally.

When you hear the words “We are experiencing a period of record inflation”, what emotions does that ignite within you? Is it one of anxiety and fear, or one of excitement and opportunity?

Australia, and the world is experiencing, record inflation rates reaching a 40-year high. Many business owners are yet to have operated a business successfully through this type of economic environment. So, knowing your financial numbers together with making smart decisions, is essential to navigating these uncertain times.