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The higher the level of trust and certainty, the less the price question/objection comes up. The lower the trust and certainty the higher the level of pricing objections.

If you pay attention to any of the media and economic commentaries at present, you will hear opinions of a downturn or correction in the economy - in particular, in the construction and related trades.

Today, your website is more than just a shopfront for your business. Yes, it is important to ensure that you convey a great perception of your business, as 82% of potential customers will review your online presence prior to making a buying decision.

How many jobs or projects, based on your average job value, do you need in the next 12 months to meet your profit requirements?”

Have you ever had a difficult customer that either refuses to pay, drags a job out so that, eventually it becomes unprofitable or keeps you up at night because of the way they behave and treat you personally.

When you hear the words “We are experiencing a period of record inflation”, what emotions does that ignite within you? Is it one of anxiety and fear, or one of excitement and opportunity?

Australia, and the world is experiencing, record inflation rates reaching a 40-year high. Many business owners are yet to have operated a business successfully through this type of economic environment. So, knowing your financial numbers together with making smart decisions, is essential to navigating these uncertain times. 

In our current environment, retaining your key people is more important than who you are hiring moving forward. This is because, the things you put in place to keep your best people, are the very things that are important when promoting to attract great people moving forward.

Here are five ways that I have found that may help you stand out from the crowd. Create your own list and compare, as the main point of this exercise is to ensure you integrate these points in to your daily life.

The choice is yours, every single day.